Brand Identity
Design System
Digital Design
Apparel Design
Design System
Digital Design
Apparel Design
A brand identity for a student-led initiative focused on mobilising people for the planet by building community and conversations around sustainability, inclusivity, intersectionality and social justice. Given the student focus of the association and the social justice lens, the brand identity is a fun, youthful and bold design style to stop people in their tracks and inspire them to get involved.
